Makeup Sale

Shop the ICONIC London makeup sale and save 25% off our full range of professional-grade makeup. Stock up on blush, bronzers, highlighters and more — all at sale prices, while stocks last.

For summer-ready skin, reach for Underglaze Grippy Primer for long-wearing, sweat-proof coverage, and Prep-Set-Glow for an instant lit-from-within finish.

Browse our

Shop the ICONIC London makeup sale and save 25% off our full range of professional-grade makeup. Stock up on blush, bronzers, highlighters and more — all at sale prices, while stocks last.

For summer-ready skin, reach for Underglaze Grippy Primer for long-wearing, sweat-proof coverage, and Prep-Set-Glow for an instant lit-from-within finish.

Browse our £15 & Under Edit for our very best savings, and our top sale picks for the biggest discounts and bestsellers. Free UK delivery on orders over £35.

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76 results

Prep-Set-Glow Bestselling shimmer spray

Regular price ~~£26.00~~ Sale price £19.50
Original
Glow
Illuminator Liquid highlighter drops

Regular price ~~£32.00~~ Sale price £24.00
ORIGINAL (Champagne Shimmer)
BLUSH (Peachy Rose Gold)
GLOW (Terracotta Bronze)
SHINE (Pink Pearl)
Super Smoother Blurring Skin Tint Lightweight skin tint

Regular price ~~£29.00~~ Sale price £21.75
Cool Fair
Neutral Fair
Warm Fair
Warm Light
Warm Medium
Neutral Medium
Golden Medium
+ 2
+ 5
Sheer Blush Watercolour-finish blush

Regular price ~~£23.00~~ Sale price £17.25
Rose Riot
Power Pink
Cheeky Coral
Fresh Faced
Fearless Flush
Underglow Blurring Primer Primer to smooth & blur

Regular price ~~£26.00~~ Sale price £19.50
Triple Threat Mascara - Black Lengthen, lift & volumise

~~£23.00~~ £17.25
Black
Brown
Triple Threat Mascara - Brown Lengthen, lift & volumise

~~£23.00~~ £17.25
Black
Brown
Radiance Booster Tinted glowy moisturiser

Regular price ~~£34.00~~ Sale price £25.50
Pearl Glow
Shell Glow
Sand Glow
Honey Glow
Caramel Glow
Champagne Glow
Tan Glow
+ 4
+ 7
Melting Touch Lip Balm Beauty BFF for plush lips
From £15.00
Undone
Love Language
Sitting Pretty
In The Nude
Strapless
Ultimate Bronzing Powder Matte powder bronzer

Regular price ~~£28.00~~ Sale price £21.00
Light Bronze
Medium Bronze
Warm Bronze
Warm Deep Bronze
Deep Bronze
Rich Bronze
+ 2
Fuller Pout Sculpting Lip Liner Define, sculpt and shape
From £12.75
Sister Sister
Unbothered
SRSLY Cute
Material Girl
Serving Lewks
T.T.Y.N
Scandalous
+ 3
Prep-Set-Tan Mist Hydrating faux-tan mist

Regular price ~~£24.00~~ Sale price £18.00
Original
Glow
Smokey Eye Duo Kajal Eyeliner Creamy 2-in-1 Eyeliner

Regular price ~~£20.00~~ Sale price £15.00
Chocolate Brown
Midnight Black
Spiced Plum
Electric Blue
Natural Neutral
Ash Grey
Juniper Green
+ 3
Radiant Concealer & Brightening Duo Brighten and conceal

Regular price ~~£24.00~~ Sale price £18.00
Neutral Fair
Cool Fair
Warm Fair
Warm Light
Cool Light
Neutral Light
Warm Medium
+ 11
+ 14
Kissed By The Sun For a sun-kissed look

Regular price ~~£25.00~~ Sale price £18.75
So Cheeky Blush
Hot Stuff Blush
Date Night Bronzer
Play Time Blush
Oh Honey Bronzer
Mini Illuminator Original Travel-size highlighter

Regular price ~~£11.70~~ Sale price £8.77
Lustre Lip Oil - Watermelon Sugar Mama Hydrating Lip Oil

~~£20.00~~ £15.00
Watermelon Sugar Mama
Pomegranate Crush
She's A Peach
Lustre Lip Oil - Pomegranate Crush Hydrating Lip Oil

~~£20.00~~ £15.00
Watermelon Sugar Mama
Pomegranate Crush
She's A Peach
Lustre Lip Oil - She's A Peach Hydrating Lip Oil

~~£19.00~~ £14.25
Watermelon Sugar Mama
Pomegranate Crush
She's A Peach
Velvet Blur Translucent Setting Powder Loose setting powder

Regular price ~~£26.00~~ Sale price £19.50
Tan & Buff Brush

Regular price ~~£20.00~~ Sale price £15.00
Precision Duo Contour Brush Contour like a pro

Regular price ~~£22.00~~ Sale price £16.50
Velvet Smooth Pore-Refining Primer Whipped, balmy primer

Regular price ~~£25.00~~ Sale price £18.75

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